ABOUT US

With over 20 years experience in category, innovation, and commercial roles in manufacturing and retailing I am passionate about using data and insight to create visionary strategies, clearly articulated with commercially viable focused outputs.

As an experienced speaker, both formally and informally, I understand the benefit of inspiring and engaging an audience. Leveraging tried and tested communication skills and tools and creative story-boarding. I am passionate about influencing people and driving change.

I am a creative individual with an ability to translate this creativity into clear strategic actionable insights, shared in a compelling way.

When asked what I do for a living I tell people I tell stories – let me help you write yours. – Rebecca Oliver-Mooney.

SERVICES

Compelling Category Support

With over 20 years experience in category, innovation, and commercial roles in manufacturing and retailing I am passionate about using data and insight to create visionary strategies, clearly articulated with commercially viable focused outputs.

Presenting with Power

With over 20 years experience in category, innovation, and commercial roles in manufacturing and retailing I am passionate about using data and insight to create visionary strategies, clearly articulated with commercially viable focused outputs.

COMPELLING CATEGORY SUPPORT

Specialising in category, shopper and idea generation for innovation we can support all projects on any budget. As a renowned thought leader within the category arena we will work closely with you to design your project scope with clearly defined commercial outputs.

Being passionate about people development we can also work with commercial and category teams to up-skill category selling putting shopper and consumer data and insight at the centre of every story your business tells.

Services offered:

  • Category vision development – working collaboratively to truly understand your business we use macro trends, insight and shopper and consumer data to deliver 3 year quantified category visions, which can be total market, channel or retailer specific. We focus on identifying drivers and strategies that will deliver long-term sustainable growth
  • Range Review support – rooting recommendations in data we build range review recommendations helping you achieve your business objectives, increase distribution of your products and drive category growth for your retail partners
  • Category reporting development – working with key stakeholders we develop bespoke category reports allowing you to automate data retrieval and report building, enabling you to focus on adding value through actionable recommendations
  • Bespoke category briefs – we work collaboratively with you to understand your category requirements and build tailored solutions that work for your business and your budget
  • Market analysis – analysis of markets including competitive landscape and PESTLE analysis and strategic assessment of future growth areas
  • Innovation idea generation – using consumer and shopper insight our process will help identify barriers and solutions to enable an innovation pipeline which delivers against shoppers and consumers unmet needs and wants
  • Development of compelling commercial presentations and sell in decks – utilising category, shopper and consumer data we will work with key stakeholders to storyboard compelling presentations to support commercial sell ins of category and commercial opportunities

Services offered:

  • Category vision development – working collaboratively to truly understand your business we use macro trends, insight and shopper and consumer data to deliver 3 year quantified category visions, which can be total market, channel or retailer specific. We focus on identifying drivers and strategies that will deliver long-term sustainable growth
  • Range Review support – rooting recommendations in data we build range review recommendations helping you achieve your business objectives, increase distribution of your products and drive category growth for your retail partners
  • Category reporting development – working with key stakeholders we develop bespoke category reports allowing you to automate data retrieval and report building, enabling you to focus on adding value through actionable recommendations
  • Bespoke category briefs – we work collaboratively with you to understand your category requirements and build tailored solutions that work for your business and your budget
  • Market analysis – analysis of markets including competitive landscape and PESTLE analysis and strategic assessment of future growth areas
  • Innovation idea generation – using consumer and shopper insight our process will help identify barriers and solutions to enable an innovation pipeline which delivers against shoppers and consumers unmet needs and wants
  • Development of compelling commercial presentations and sell in decks – utilising category, shopper and consumer data we will work with key stakeholders to storyboard compelling presentations to support commercial sell ins of category and commercial opportunities

PRESENTING WITH POWER

Great communication is the key to inspiring and engaging people, especially in leadership roles. However, Glossophobia*, the phobia of public speaking, is the most common phobia, ahead of death, spiders and heights. 73% of people experience some degree of anxiety and nervousness when it comes to public speaking. Fear of public speaking can impair earnings by 10% and impair promotions by 15%**.  We will work closely with you to build confidence both in your presentation, and how you present, leaving audiences feeling engaged and inspired and leaving you feeling like you have presented with power.

Great communication is the key to inspiring and engaging people, especially in leadership roles. However, Glossophobia*, the phobia of public speaking, is the most common phobia, ahead of death, spiders and heights. 73% of people experience some degree of anxiety and nervousness when it comes to public speaking. Fear of public speaking can impair earnings by 10% and impair promotions by 15%**.  We will work closely with you to build confidence both in your presentation, and how you present, leaving audiences feeling engaged and inspired and leaving you feeling like you have presented with power.

Services offered:

  • Storyboarding presentations – we work closely with you to identify your key messages and take-outs, storyboarding a compelling presentation to engage your audience
  • Presentation training – bespoke training can be developed based on learning objectives covering any size of group and any levels of experience. Working collaboratively with you each training programme is developed specifically for you and delivered with your learning objectives and culture in mind. We also offer opportunities to embed the training throughout your organisation to ensure it is kept live
  • Presentation coaching – we facilitate one on one presentation coaching sessions for all levels of experience covering development of presentation through to delivery of presentation. We focus on helping you push your boundaries and try new techniques in a safe and fun environment to step change your presentation skills.

Powerful presenting leverages the greatest communication tool of all time – story telling. It starts and ends with how your audience is left feeling after you have told your story. Let us help you write and deliver your successful story.

Services offered:

  • Storyboarding presentations – we work closely with you to identify your key messages and take-outs, storyboarding a compelling presentation to engage your audience
  • Presentation training – bespoke training can be developed based on learning objectives covering any size of group and any levels of experience. Working collaboratively with you each training programme is developed specifically for you and delivered with your learning objectives and culture in mind. We also offer opportunities to embed the training throughout your organisation to ensure it is kept live
  • Presentation coaching – we facilitate one on one presentation coaching sessions for all levels of experience covering development of presentation through to delivery of presentation. We focus on helping you push your boundaries and try new techniques in a safe and fun environment to step change your presentation skills.

Powerful presenting leverages the greatest communication tool of all time – story telling. It starts and ends with how your audience is left feeling after you have told your story. Let us help you write and deliver your successful story.

What % of factors contribute to presenting

– Source; Albert Mehrabian, 1971, Silent Messages
55%
Body language
38%
Tonality
7%
Content

Our Testimonials

CONTACT US

CONTACT

Rebecca Oliver-Mooney
6d Gowy Close, Alsager, Cheshire, ST72HX.

EMAIL

rebecca@rewritethestory.co.uk

PHONE

(+44) 0 7825 148642

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